Smarter Business Starts Here

If you're a small business owner in Prince William County, now is the time to rethink how you work—and #Calibrate2025 is the event to help you do it.

Join us on Wednesday, May 7 at Beacon Hall in Innovation Park for the second annual Calibrate Conference, a complimentary one-day experience designed to equip you with the tools, strategies, and connections needed to grow smarter and stronger.

📅 Wednesday, May 7 | 9:00 AM – 2:00 PM
📍 Beacon Hall, Innovation Park | 10945 George Mason Circle, Manassas, VA

This year’s theme—Effortless Efficiency + Smart Solutions—dives into the real-world challenges small businesses face and offers expert-led sessions that show you how to do more with less, without compromising on quality or customer satisfaction.

The event will cover:

Identifying Business Bottlenecks

• Discover how to streamline operations, improve team performance, and eliminate inefficiencies that slow you down. You'll learn how to identify hidden choke points in your workflows and walk away with strategies to boost service delivery and responsiveness.

Adopting AI for Business Growth

• Our keynote speaker Sterling McKinley is the DMV Grow with Google coach and will explore how to integrate AI-powered tools to reclaim valuable time, reduce repetitive tasks, and focus on high-level strategy. Whether you’re curious about automation or ready to implement it, this session is designed to meet you where you are.

Smart Scaling Strategies

• Scaling a business doesn't have to mean sacrificing quality or control. In our Executive Panel: Systems for Scaling Operations, you’ll hear from experienced leaders who have built scalable systems that support sustainable growth while maintaining agility and a strong customer experience.

Last year's event was also held on George Mason University's Science and Technology campus, and featured a broader set of workshops. Based on feedback from last year's event, #Calibrate2025 is focused on a tighter, tailored agenda for attendees. 

Whether you're just getting started or looking to scale, Calibrate 2025 will deliver practical insights you can apply immediately.

Reserve Your Seat

Don’t miss this opportunity to connect, learn, and level up your business. Calibrate 2025 is free to attend, but space is limited.

Proudly presented by Prince William County Economic Development and Tourism, in collaboration with the Prince William Chamber of Commerce and Mason SBDC.